Greengaged

Built on the successful programme of events at London Design Festival 2008 and the lineup for 2009, Greengaged is spreading its reach even further and are pleased announce we are going international!!

In China, Greengaged are working with partners such as Central Academy of Fine Arts (CAFA), British Council China and the Design for Social Innovation and Sustainability Network China (DESIS-China) to run sustainable design events. The Central Academy of Fine Arts (CAFA), the lead organiser of the Icograda World Design Congress in Beijing, is committed to sustainable design and will be hosting Greengaged-China as a session of the congress. Running also as part of the British Council's "China-UK Creative Entrepreneurs" events lineup, the Greengaged-China workshops will take place in Beijing from 19th-24th October.

In response to the theme of the conference,  the objectives of Greengaged-China will be:

• To initiate a dialogue on sustainable design between international sustainable design experts and Chinese design community.
• To engage the wider design industry in getting involved, becoming informed and sharing expertise and opinions.
• To explore how creative entrepreneurs can contribute to a sustainable future.

As it has done in the UK, Greengaged-China will initiate workshops, debates, excursions and exhibitions in an exciting programme of events. Featuring some of the most forward-thinking designers and innovators in the fields of design and sustainability, Greengaged-China presents Brian Dougherty (Author of Green Graphic Design, founder and director of Celery Design Collaborative), Sophie Thomas (Director and co-founder of thomas.matthews, co-founder of Greengaged), Anne Chick (Director of Sustainable Design Research Centre at Kingston University London, co-founder of Greengaged) and Lou Yongqi (Coordinator of DESIS-China,  professor from School of Design Innovation, Tongji University).

The programme will cover:

• An introduction on sustainable design thinking, knowledge and practices
• Case studies of the latest sustainable design initiatives
• Successful experiences of creative entrepreneurs in sustainable design business
• Explanation and discussion on how sustainability can be built into the design process
• Good practice guidance from sustainable design experts
• Vision on opportunities, trends and future development

A full Greengaged-China programme will be available soon!

Welcome to Greengaged-China!

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Greengaged-中国北京

Greengaged致力于传播产品、平面、传媒、时尚，服务等各领域的可持续设计策略，促进设计对环境产生积极的影响，激发设计师在可持续领域的设计和创新。Greengaged在2008伦敦设计节成功推出一系列的可持续专题活动。今年，Greengaged走向国际，将策动一次全球设计界的绿色行动！

在中国，Greengaged协手中央美术学院，英国大使馆文化教育处，社会创新与可持续设计联盟等合作伙伴，将在北京举办系列可持续设计活动。中央美术学院作为中国顶尖的设计院校和今年icograda世界设计大会主办方 ，积极推广可持续设计， 特别将Greengaged作为世界设计大会的可持续设计专题活动推出。同时，Greengaged也将作为创意企业家网络的交流活动，与年轻的中国创意企业家们分享结合设计创意和绿色商机的成功经验

「 Greengaged-中国北京 」 的目标是：

• 引发国际设计界和中国设计界在可持续设计方面的对话讨论。
• 引起各界对可持续设计更广泛的兴趣，分享专家经验和观点。
• 探讨如何发挥创意人才的企业家精神，开辟绿色设计市场，设计可持续的未来。

这次在北京活动的安排主体基于greengaged在伦敦设计节的模式——通过工作坊，实地参观访问，研讨讲座， 展览多种等形式，传播推广可持续设计。本次活动由可持续设计领域最前沿的设计师和专家组成，包括 《 Green Graphic Design》作者 Brian Dougherty（ Celery Design Collaborative创办者及设计指导 ，Greengaged的两位创办者Sophie Thomas(thomas. matthews 创办者及设计指导)，Anne Chick (金斯顿大学可持续设计研究中心主任)，娄永琪（社会创新与可持续设计联盟中国总协调，同济大学设计创新学院教授） 。

活动内容包括：

• 介绍可持续设计思考和方法。
• 解析优秀的可持续设计案例。
• 专家面对面指导如何执行可持续设计。
• 分享绿色创意企业家的成功经验。
• 展望可持续设计的市场机遇和发展前景 。

欢迎参加Greengaged-中国北京！

项目协调人 饶庆芳

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